Prime

About Prime

Location: New Zealand
Category: Public

Prime is the second privately owned national free-to-air television broadcaster currently available in New Zealand. The broadcaster airs a varied mix of programming, largely imported from Australia, the UK and the United States, as well as free-to-air rugby union and cricket matches.
It was originally owned by Prime Television Limited in Australia. Prime later entered into a joint-venture agreement with Nine Entertainment Co. (Nine Network Australia), causing the network's graphics to look like Nine Network. On 8 February 2006, the Commerce Commission gave Sky Television clearance to purchase the station for NZ$31 million.

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